Hands on creative leadership role taking advantage of my depth and breadth of experience in Advertising, Design & Execution—delivering innovative creative solutions that gain attention, traction and accolades.
Personable / Visionary creative designer and storyteller, steeped in Big Brand + entrepreneurial know-how with 16+ Agency and entrepreneurial experience overseeing creative & leading creative strategies to solve specific business challenges in Print/Web/TV/Social.
AIG, BART, Electronic Arts, Harmonic, InsWeb, LookSmart, Logitech,Inspirational and imaginative creative leader. Excel at articulating creative vision to disparate disciplines, including marketing, engineering, all levels of management, and people of all cultures. Exceptional at humanizing challenges, building consensus, creating momentum for ideas.
Tech Savvy—powerful command of Adobe Creative Suite, Video, Web and Print. Video editing, Motion Graphics, Various Content Management Systems, Analytics; measurement and reporting.
2014-2018 Apple Flagship Union Square
Ambassador and Technical Specialist. Enriching Lives and Healing Relationships. Leader in Experiential Retail. Providing disarming, authentic, caring customer service to literally thousands of people over 3 years. Mentored younger colleagues and cemented established relationships.
2010-2014 Independent Creative Consultant
Sourced opportunities, answered RFPs, wrote, edited and presented Proposals for projects; managing and executing online and offline marketing campaigns, managing teams of 5-7, coordinating vendors and freelancers, negotiating and managing budgets, optimizing timing, deliverables and profitability.
2000-2010 Creative Director, Diesel Design – San Francisco, CA
Chief Creative Officer in charge of new business development and studio output. Developed brand strategy and studio processes. Oversaw 30+ clients, ID projects, website projects and email marketing / advertising campaigns.
Senior Art Director, Bozell Worldwide – San Mateo, CA
National Ad Agency, Print, Online, T.V. Advertising. Led pitches, Concepted and directed award-winning ad campaigns. Sourced and retained Production Companies, Photographers, Illustrators.
Electronic Arts, Siemens, Cadence, Logitech, Wells Fargo.
Art Director, Poppe Tyson – Mountain View, CA
Invented and executed concepts for high-tech B2B Print and Online advertising:
SIEMENS, LookSmart, NetObjects, 3COM.
BFA, Academy of Art College, San Francisco, CA + Work-Study Program: Alan is a born communicator, loves resonator guitars and the sound of children playing.
Concept and design of school marketing programs.
Award-winning ads and catalogs.
Architect of 2 successful Student Body President campaigns.
Organized and staged several School Dances.
Awards & Recognition
• San Francisco Business Times - Ranked 5th of Top 25 Web Design Firms,
• ADDY 2011 San Francisco
•
ADDY 2009 San Francisco
•
ADDY SILVER 2008 SF AIDS Emergency Fund
• ADDY BRONZE Singled-out for outstanding Public Service Campaign.
•
ADDY GOLD 2007 San Francisco
•
ADDY GOLD 2006
Personal
Personal goal: To print a 3D Cabin.
